Emails are so universal in today’s date that we simply underestimate it. Similar to having an individual ID number, telephone number, or postal code, one has the email address—it is your computerized international ID, the apparatus that opens all your different tools.

As for your own email address, there is not too much to contemplate. You will possibly get your email address with your web or cell supplier or have a Hotmail or Gmail account you agreed to accept years back. In any case, you can send and get messages from anybody on this universe with the email address. That is precisely how the email functions: It just works, and you don’t need to break your head over it.

As for your organization’s email, however, email is the focal point of all that you do. The corporate email hosting service is not only to message; it additionally deals with your logbook, contacts, documents, and that’s just the beginning. It likely additionally deals with your organization’s information on representative’s cell phones.

That is the reason the apparatus that controls your group’s email is an imperative decision. This is what the prevalent facilitated business email suppliers do best, also your choices for facilitating your own particular email server hosting.

The enormous names in the email business still exist. You can even now permit Lotus Notes from IBM, Exchange Server from Microsoft, or BlackBerry Enterprise Server from RIM—and they can at present be a savvy answer for partnerships. For most organizations, however, the best choice is a facilitated email benefit, something like G Suite or the new Office 365 that can deal with your group’s email and more while never expecting to introduce programming or deal with a server.

Some of the popular choices are as follows:

Email in Office 365

Trade has made some amazing progress. From an interior device worked to deal with Microsoft’s own particular email to programming you’d introduce on your server, Exchange throughout the years has included new highlights and extended what we anticipate from an email benefit. What’s more, with Office 365, you would now be able to get those highlights alongside Office applications in the cloud, regardless of whether you utilize Microsoft servers or not.

Microsoft offered a facilitated rendition of Exchange for a couple of years before transforming their whole Office suite into a membership benefit in mid-2011. The present Office 365 offers indistinguishable highlights from Exchange 2016 with push email, an online rendition of Outlook, and Active Directory client administration to arrangement organization gadgets and remotely deal with your group’s information. What’s more, it’s stuffed with additional highlights, including the new Microsoft Teams visit apparatus, a Sharepoint-based intranet, a business form of OneDrive for record sharing, and Skype for Business for your telephone calls and video talks.

Maybe its best element is that all Office 365 come packaged with Office Online, with thinned down adaptations of Word, Excel, OneNote, and PowerPoint that keep running in your program so you can cooperatively alter reports with your group. With a Business Premium or Enterprise E3 membership, you can likewise get the work area and versatile adaptations of Microsoft Office, for the full programming suite alongside your email membership. It’s a simple method to get the majority of the product your group needs in a single suite that you can oversee together.

Gmail from G Suite

The first online email suite, G Suite- as of late rebranded Google Apps for Work- gives you Gmail, Google Docs, and you’re other most loved Google applications on your organization’s space. Initially only an exclusively marked variant of Gmail, G Suite has increased new applications and highlights as they’ve been added to Google’s customer-centered applications.

You’ll get the same Gmail involvement with names, channels, and an extensive variety of additional items, alongside the more up to date Google Inbox for a fast method to deal with your mail like a plan for the day. You’ll have the capacity to effortlessly impart archives and spreadsheets to your group by means of Google Docs and can impart whole organizers to your full organization with the new Team Drive. There are Hangouts for video talk, Forms to accumulate information, and Sites to help you rapidly construct a site or intranet.

Google’s organization instruments are easy to use too, and progressively have the propelled highlights organizations need, for example, Google Vault for consistence chronicled. What’s more, since it’s as yet the Gmail your group definitely knows how to use, there will be a small expectation to absorb information getting your group on board.

G Suite Tools Include Calendar, Email, Contacts, Documents, Tasks, Forms, Files, Intranet, Video and Text Chat.

Zimbra Mail

Zimbra Collaboration is one of the more well-known interchanges to Microsoft Exchange (through Zimbra Email Hosting). From the most punctual days of email, in the event that you needed email, you needed to have an email server. Until the mid-2000’s, that was still almost the best way to get email directed to your company domain.

Indeed, even today, there is as yet an extensive variety of awesome apparatuses to have your own email, a large number of which are free. That is a standout amongst other things about email: It’s an administration you can keep running without anyone else that works with each other email benefit consequently. Whether you’re utilizing G Suite, run your Postfix all alone server, or have Microsoft Exchange in private VPS, or you can email any other person and know they’ll get your message, paying little mind to what email benefit they’re utilizing.

Linux and macOS accompany Postfix, the data center terminal instruments you have to run an email server. Windows Server incorporates an implicit SMTP server for an essential email involvement. Both are a Mail Transfer Agent that can send and get messages for you—and you could set them up for essential email highlights.

If you start listing all components of your IT infrastructure according to their significance, then email will certainly be positioned among the top IT resources. No business can function without the email facility because it has been a universally accepted mode of official communication across all enterprises irrespective of their sizes. 

Importance of email platforms

We can see employees communicating within an organization by sending email-messages. Email is also used to send business communications to customers, business associates, and vendors across all verticals of businesses. Considering the importance of such communications as well as the volume of messages that need to be handled by your email infrastructure, it is essential to choose the server with proper care. 

Email servers are also required to facilitate storage of business critical messages in addition to enabling seamless exchange of communications. Considering these factors, one should be able to compare the two most sought after business email servers including Microsoft Exchange Server and Zimbra email Hosting. 

These email collaboration platforms are found to be the most sought after applications by businesses to guarantee that employees are able to enjoy a feature-rich communication experience so that it is easy for them to host the entire gamut of mission critical data within a unified resource. 

Points to consider while choosing the email server

Process of zeroing on the right email server by evaluating Zimbra and Microsoft Exchange can be extremely complex. However, one should go for an in-depth comparison for sake of choosing a perfect email resource according to organizational requirements and priorities. 

In principle, both Zimbra and Microsoft Exchange platforms share common theories but differ in their own ways in terms of various features. Organizations can also have their own expectations as far as the type of attributes offered by these email server platforms. These can be radically different in terms of the business categories, target customers, security considerations, and size of the organization. 

If you run a large business enterprise with offices scattered across large geographical area, then you need to build large clusters for storage of critical information and for managing a big volume of email traffic. In contrast, a small sized enterprise or a startup may be able to fulfill email requirements with help of a single email server. 

While looking for a right email platform, one needs to consider the cost of running such systems and the overall value it offers to the organization in terms of enhanced storage, performance and efficiency of communications. If you are looking for an affordable email platform, then Zimbra email server would be a better choice because it offered as open source and is therefore free. However, for large or multi-location enterprises, Zimbra and Microsoft Exchange offer commercial options to choose from. 

Seamless expandability 

In addition to costs, you will be able to leverage Zimbra email platform for expanding your email resource for accommodating a large number of hosted users for future use. Although, both email platforms enable hosting of unlimited users, you will be able to use a single Zimbra email for enhancing email operations by deploying clusters of servers to accommodate future requirements. In fact, many users try out the free version to get accustomed with features of Zimbra email server. 

In spite of its costs, commercial versions of Microsoft Exchange or Zimbra can provide ideal environments for supporting specific business operations in large organizations, this offering a great value for money in the longer run. 

Unrestricted compatibility

If you are looking for an email platform that offers seamless syncing ability for a diverse spectrum of screens sizes such as mobile phones, tabs, and desktops, then Microsoft Exchange server will be the right option to consider. In addition to the facility of Outlook support within Windows or Mac environments, one can easily access a large number of third-party apps that are designed to offer support to Microsoft Exchange Server in addition to providing easy access to complex features including the global address book. Microsoft Exchange also finds a sound and core based support within iOS environments. Zimbra can also be built for integration with Outlook and other desktop clients.

Access to web based interfaces 

There is an excellent support for web-based clients in both MS Exchange as well as Zimbra platforms. These capabilities can be leveraged for providing seamless availability of email services to users on the go even if the devices are not appropriately configured for the same. 

Users can also access a web format based desktop Outlook with help of Outlook Web Access. In the similar manner, you can also find the same support in terms of web interface provided by Zimbra.

Takeaway

If you are operating within a Linux ecosystem, then a decision to choose Zimbra email platform is fully justified. Similarly, in Windows environment, the Microsoft Exchange Server will provide a sound support. Similarity of features of both the platforms will eventually result in equally gratifying user experience irrespective of the platform. 

Web hosting is one of the most celebrated technologies of all time. It has the capability of transforming your business without any doubt. But with changing times, the demands and requirements of your business have also evolved. Now we have the benefit of personalized solutions for all the problems so as to experience early results. This eliminates all confusion and makes our lives even more simple.

Also, why put all your eggs in one basket when you can get different ones for each of your specific requirements. It actually doesn’t make any sense to expect your web host to also handle your emailing system completely. Though we get carried away by the free service that web hosts generally provide but your business emails deserve more than just free service.

When we generally visit the market in search of a web hosting provider, we look for both our website as well as emails. Business emails are no less important than our website. If you think so that your business emails do not require separate treatment, then you must be unaware of the power and reach of email marketing. To eat the fruits of efficient email marketing, you need to keep your business emails away from the limitations of your web host. But for this, you need to know all about email hosting and its features.

What is business email hosting?

A business email host is an online email hosting service that is specially designed to take care of all your business-related emails. As emails are considered to be the uttermost professional medium of communication and thus are equally important for any kind of business. A reputed email hosting provider is aware of this fact and comes up with innovative ideas in their service so as to keep your emailing game on point.

If we talk about the services a typical email hosting provider will cover, then they are sending, receiving, and storing emails over the server. The server will be provided by the email hosting provider and the whole procedure is similar to renting space on an online server. Once you have signed up for an email host, they will customize all the business email addresses and other services as and when required.

Running a business without emails is near to impossible and so managing business emails becomes equally important for any business leader. But being into business, you have to plan your expenses as well and we understand it very well. But after going through the following reasons as to why to keep email and web host separate you will realize that your money is not put to waste.

People also get confused between an email host and an email client. Thus we have made a detailed difference between email host, web host, and email client to make things more clear.

Benefits of keeping email and web host different

1. No impact on the other if one goes down– There can be times when your web host can go down and such situations appear unasked and unexpectedly. When people fall for those free email hosting services alongside their main web host, this problem is very eminent to happen. If for instance, your web host goes down due to some or the other issue, your business emails will also go down and thus will impact your whole business from head to toe. This happens as almost all the web host providers place everything on the same server and thus risking both your website as well as your emails. The chances of going down for such servers are even more as the loads are unmetered and doubling the risks. The crashing of both the website and the emails is something that becomes inevitable. Imagine, both your website and business email going down for just a few minutes. It would be catastrophic, right? Apart from losing money, you might lose some of your trusted visitors and clients. A separate email host is a sole solution to a problem like this. Hence, to avoid this situation of one going down then all going down, you need a good email hosting provider. The experience is so relaxing keeps you intact with all your visitors and helps in bringing more potential clients.      
2.  Migration of data is easier with an email host– If you have started as a startup, you will need to migrate your complete database from one hosting provider to another. This is because once you start to scale up it is not possible to bound your website to the services of a single hosting provider when there is so much to offer in the market. Thus migrating from one hosting provider to another will definitely come up in the future. Everything changes from the domain name to bandwidth and thus migrating data can be a very hectic task. Already your business is going through a plethora of changes, would you want to load it more? So to avoid any further changes keeping the email host separate from the web hosting provider. To keep your business emails running a separate email host is the best idea.
3. Support is not that dedicated– When you host both website and email on the same server then you cannot expect the support services to be very dedicated. Compare this with a situation at your home like you cannot expect your air conditioner serviceman to be good at servicing your heating appliances also. Similarly, if your emails are also hosted on the same server as your website you will not be able to receive that much of dedicated support. This is because email hosting is an additional service which is kept free by most of the web hosting providers and thus don’t feel the need to hire experts on business email hosting. Thus problems relating to business email hosting are treated secondary unintentionally. This can be very stressful for your business as troubleshooting problems or errors will be delayed by default. So email hosting is though cheap when we get as a free service but is very problematic in the longer run.

In a nutshell, keeping the email host separate from your web host always turns out to be beneficial in the longer run. The quality support and email specific features are the best you can give to your business email addresses and thus highly recommendable. Although there are few things to be kept in mind when you select your email hosting provider like cost, support, etc. but future opportunities are endless. So without wasting any further time, quickly select the most suitable email hosting provider from the market and give that edge to your business.

Assume you are drafting an important email and just then by mistake hit the send button. Now what? Your client is not going to be happy reading what was supposed to be a draft. But what if I told you you can unsend emails. Baffled? Probably. There are email solutions for small businesses that provide you the capability to force back an email within a given time frame. That being said,  your android phone is only as smart as you are. It is almost certain you have perhaps missed a lot of cool features that could have greatly simplified our lives had we known they existed. So, in this blog, I bring to you some of the most lethal but fun things every android phone comes packed with.

#1 You can reverse search images

Ever wondered how convenient it would be if you could search through images instead of texts? Seems like there is. This functionality was not provided on mobiles until recently, although it had existed on desktop browsers for long. To search using an image, go to Google Image Search home page. From the browser you are using, navigate to the options tab and tick desktop site. This is it, you can now upload your image and see similar images using the camera icon in the search bar.

# 2 Google Translate in Real Life—Google Lens

Android is so much about Google, it is a Google product after all. Despite that, not many of us talk about Google Lens but it is covertly getting more and more intelligent. The applications makes use of your phone’s entire arsenal of features. Lens is probably the most intelligent app ever made, deploying augmented reality, location tracking and behavior monitoring all at once. The most compelling feature of the application – and definitely worth mentioning here – is its ability to translate what you see.

# 3 Search Songs

If you thought performing searches via images was cool, you are likely to have your brains blown off by the next one. Most android phones come inbuilt with features that allow you to capture songs or music and, in turn, search the same either on your songs list or on the internet. With this feature it is easy to identify songs playing near you. Here is how this works –

Long press the home key until Google assistant pops up (you can also launch the same using by citing ‘ok Google’ or ‘hey Google’ as you use your phone. At the bottom pane, tap the mic icon, click ‘what’s this song’ and let your phone picks the beats.

# 4 Directly copy texts using split screen

Let’s be honest, split screen needs a lot of credit than it is given at present. We all know developers do not pointlessly include features unless absolutely necessary.

If you haven’t tried it before, split screen can prove to be extremely convenient when you need to copy texts from one place to the other. You no longer need to continuously switch between apps to do so.

Just pull out two apps in the split screen mode. One of the apps contains texts that you will be copying and pasting into the other application.

Select text and simply drag it over to the other application screen. Voila!

This is what it would look like.

# 5 T-Rex Runner

Often times, you open chrome even before your phone could connect to the internet. It might sometimes get boring, waiting for the phone to pick signals from your WiFi router, authenticate and have the internet connection up and running. If you haven’t played before, there is this game on Chrome, called the T-Rex runner. It is similar to Temple Run and Subway Surfers but only more minimalist and basic.

The game can be activate by long pressing the dragon and can be played only when your page fails to load, needless to say – when Chrome cannot connect to the internet.

# 6 Relocate your Keyboard

There are not many people left who still love the style and icons of the pre-built Gboard (Google keyboard). The relatively older style and lack of aesthetic luster made people to switch to third-party keyboards. Meanwhile, many still stick to Gboard as their primary keyboard because it comes packed with features no other application could think of.

• Holding the enter key makes it a mini keyboard for one-handed use.
• Pressing the float icon in one-handed mode lets you freely move the keyboard anywhere on the screen.
• You can also create your own gifs and stickers without moving a muscle.

Quick Tip – double tapping the multi-tasking key quickly switches over to the last used application.

# 7 Rolling back sent emails

Even the best email domain hosting provider would not provide you with the option to roll back mails so easily. This might be technically unachievable because the recipient may have his email hosted on some other server. However, there are still some quick ways to prevent unintended emails from unintended receivers.

Some email providers have made rolling back sent emails unique selling points in their hosting service. As interesting as it might sound, the scope is still largely limited to email solutions for small business. Further, the receiver may not have hosted his email from the same provider, so it is technologically impossible to legitimately delete data from server that does not belong to you.

You, however, are in control of your email until it leaves your carrier network.

In Gmail, you can do a lot of things, like cancelling reply all when you meant to reply to just one person.

Login to your gmail account. Now do to settings by clicking the top right gear icon. From the dropdown menu, select settings.

Now, under the general tab continue scrolling until you find ‘undo send’. Click and enable the undo send option, while also choosing the cancellation period from the box beside it. Cancellation period is basically the amount of time after which you can no longer undo send; so choose wisely.

Try sending a test mail to your alternate email address. Right after you send one, you will notice a floating yellow dialog, which would include a button to cancel what you just sent.

Free email server hosting might not provide you the level of control you would want as an entrepreneur. Luckily at Go4hosting, we have provisions for cpanel email setup with consumer-centric features. Our professionals can configure the best email server for business in no time.

Protecting your mailing infrastructure is a prerequisite for building long lasting customer relationships. It is a well established fact that secured mailing infrastructure is closely associated with sender’s image and goes a long way to establish a sound reputation. One must ensure that the email system is capable of blocking entry of spam to avoid potential threats.

Possible hazards of spam

Spam can find an easy entry into the inbox of your subscribers and can pose a large array of threats including creation of large number of complaints against IP addresses and domains. Your legitimate mail can also be hampered in terms of subscriber engagement due to presence of spam.

Spam can cause your Mail Box Provider as well as subscribers to block your mail. Spam traps can be implemented by directing spam to random email accounts that are not included as your subscribers. Your mail is prone to be blacklisted in the event of an unauthorized content originating from your mail and getting into spam traps.

The above mentioned issues need to be seriously looked at because leading Mail Box Providers are constantly assessing security and performance parameters for arriving at filtering decisions that would restrict connections from your mail server infrastructure.

It needs to be noted that no matter how much time it takes to normalize performance metrics, your ROI and email deliverability is bound to suffer significantly. In order to protect your mail server one should adopt the tips mentioned below.

Security through encryption – This is probably the most significant step to make sure that the connections are secured properly You may use SSL or TLS to encrypt IMAP and POP3. It should be noted that POP3 and IMAP connections were not created to have safety features in the first place. This explains why these are usually utilized without proper authentication. Since transmission of passwords is executed in clear text via your mail server, this can lead to a significant vulnerability of by providing open access to spammers and hackers. In order to execute strong authentication, SSL/TLS is the most reliable and sought after way.

Implementation of mail relay configuration – It is always better not to become an open relay for spammers by configuring the mail relay parameter as very restrictive. This option is provided by all email hosting servers and needs you to setup relay instructions by specifying domains and IP addresses that would be used for sending mails. To put it simply, the option aims at verifying delivery destinations that need to be strictly followed by SMTP protocol. This needs to be carefully configured because any wrong configuration may lead to misuse of your network resources and mail server to spam others thus exposing you to get blacklisted.

Restriction of connections for security against DoS attacks – By limiting connections and authentication errors to SMTP server, you can prevent DoS attacks. You need to get rid of unnecessary server functionalities by way of disablement of such default settings. Vital parameters required to e used for managing connection limits are number of total connections, total number of concurrent connections, and rate of maximum connections. The parameters depend upon hardware specs of server such as CPU, memory, and NIC bandwidth. It may require refinement over time for maintaining optimal values of vital parameters. You may also have a dedicated mail server to shift services including FTP and so forth. The total, maximum, and simultaneous connections to SMTP server should be limited.

Implementation of access control mechanism – You can certainly secure your server from any unauthorized access or intrusion by implementing access control through authentication. Users need to enter username and password to use server for sending mail in case of SMTP authentication. Do not credentials for share server access with several people and such access should only be granted on SOS basis.

Prevention of abuse – Since DNSBL servers consist of list of all known spammer domains and IPs, you need to assess DNSBLs (DNS based Black Lists) to execute rejection of emails originating from IPs or domains listed therein. Ideally one should use maximum possible numbers of DNSBL servers. Additionally you can also verify SURBL (Spam URI Real Time Block-lists) to reject messages that may contain malicious and invalid links. You can also prevent malicious intrusion attempts by employing outbound filtering with your web forms such as CAPTCHA.

Significance of securing mail server

Maintaining seamless security of your mail server is a vital aspect of implementing a successful email campaign. It is also essential for making optimum use of the Certification program. There are number of other advantages such as enhanced deliverability of emails at important MBP, avoiding sensitive MBP filters, active links, and unblocking of images. It should be remembered well that spam detection on your mail by compliance team may result in suspension of domain or IP addresses from the Certification program